Why I Love Advertising
31st January 2010
All is fair in love and advertising and those who pursue either by the Rules command my respect, if not my wariness. Recall with me a simpler time when you could be romantic and smoke your brains out.
Exhale with me now.
Did you notice those warning labels?
Probably not. But they’re there. And for awhile they worked . . . meaning people were romantic and smoking their brains out even with the label. The best warning label is the one hiding in plain sight. Then the Tobacco Police wised up and realized the Rules of love and advertising and . . . you know.
Consider, now, this icon. You’ll be seeing it on your romantic Internet adventures as advertisers warn you that they are following you on your surfin’ safari over the waves of the dubby-dub-dub. Every click you take, every page you make, they’ll be watching you.
And you’ll know it with that EuroHipster Tourist Icon.
Baby, hand me that pack of Lucky’s and my Zippo. I’ll watch you through the smoke . . .
Remember.
All Bad Persuasion Is Sincere.
There’s a Difference between Persuasion, and Smoke and Mirrors; with Persuasion, the Illusion Lingers.