Healthy Influence
Healthy Influence is the new way to get what you want . . . with words.
Take years of persuasion science out of the research labs, test it in the real world, then translate it into tools for action, and you’ve got Healthy Influence: Communication for a Change.
Healthy Influence is applied science, using words to make behavior change with real people in real time in the real world. It has the best, most reliable, and most tested knowledge the smartest minds in the history of human civilization have produced. From Satan to Aristotle through Dr. Hovland to modern persuasion scientists and Madison Avenue wizards, Healthy Influence takes the best and presents it to you in a friendly, fast, and funny way.
Here you can read Steve’s Primer of Practical Persuasion, the most popular and widely used online persuasion textbook on the Web. Now, a new, revised, and expanded version of the Primer is available for you. You'd have to pay up to $50 to buy this book the old fashioned way, but here it's free.
Stay up to date with the latest Healthy Influence comment and analysis with the Healthy Influence blog. You never knew how much persuasion there was out there. The world of persuasion never stops and neither does the Blog.
Would you like to enhance your persuasion knowledge or skills? Scan the Discussion Threads of active Healthy Influence users or check out our learning resources at Online Learning. Perhaps you’re ready for the challenge of an online course in Healthy Influence. It's all there for you right now and at no cost, not even registration (unless you want to post up your own brilliant observations in Discussion or on the Blog).
Perhaps you have a specialized need for leadership, training, or consulting in the principles of Healthy Influence. I've got a wealth of experience, skill, and curiosity to share. Learn more about me, then contact me for more details.
Healthy Influence, communication for a change.


